You didn’t start your business to barely survive—you started it to thrive. In this module, we’ll ditch the textbook theories and focus on real-world strategies that work in Nigeria. Learn how to predict customer demand during inflation, price your products for maximum profit (without losing loyal customers), and allocate your limited resources like a CEO, not a hustler. By the end, you’ll have a step-by-step plan to turn your ‘daily grind’ into a scalable empire.
Your business isn’t just about you—it’s about rewriting Nigeria’s story. In this module, we’ll show you how to use economic principles to create jobs, reduce waste, and build a brand that makes your family and nation proud. Discover how to calculate the true cost of ‘cheap’ shortcuts (like underpaying staff or ignoring sustainability) and why investing in your community isn’t just good ethics… it’s good economics. Walk away with a blueprint to grow your revenue and your impact, so your empire becomes a beacon of African innovation.
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